Obectra

Beschreibung Label

Obectra is a fashion statement in black.

Obectra is fashion brand inspired by BDSM and techno culture. Where darkness is converted into androgen sportswear and leather goods, with great fit and selected materials.


Leather harnesses, hoodies, harem pants, underwear, t-shirts, bomber jackets and futuristic long coats offer the clients a unique antifashion shopping experience.

Beschreibung USP

Referenzbeispiele

PDF - falls vorhanden

Medienreichweite

Kategorie

Store Event, Empfang, etc. (Preisgeld €2.000 – 6.000)

Konzeptbeschreibung

Obectra is presenting new artisanal collection Metamorph on 10th of September. Since covid complicated our lives, we decided to produce a fashion film of our new collection. The film will be premiered on 10.9.2021 during Berlin Fashion Week.

We partnered up with one of our retailers- store The Code (Köpenicker Str. 79, 10179 Berlin), where we will organize and host our launching event of the new collection. Besides streaming of our fashion film we will design a great art installation in collaboration with other BDSM artists in their gallery inspired by shibari and Obectra's fashion.

Event will be decorated with stunning fashion, drinks and great music.

About the new collection:

Obectra will present new artisanal collection Metamorph. Collection is the most creative, avant-garde collection we ever produced, focused on 6 looks. Presenting diverse, genderless and innovative collection, inspired by Berlin, BDSM subculture and innovative materials.

Collection will be presented with stunning fashion film as a fashion show.

We took time to photograph and film each look separately, with separate creative teams and models, to connect and collaborate with as many as we could Berlin artist. Each editorial and fashion film will be showed on this event.

Obectra streaming event on 10th of September 2021 will bring creative minds and fashion lovers together and I do believe we can host a stunning fashion event that Berlin deserves.

With your help and support we will be able to cover basic costs of our event and will this, you will help us move forward as a small Berlin fashion brand.

Nachhaltigkeit / Innovation

Our new collection is an artisanal collection build of 6 outfits. We are showing some great vegan-leather options and up-cycled materials.

The collection is the most avant-garde collection we ever designed, where we are showing creativity, art and innovative design, ready to be talked about and inspire our future plans as I'm sure others.

Kostenstruktur

The costs of making a new collection is not counted in this event.
The basic costs for the event:
-marketing 200€
-food and drinks 500€
-creating gallery installation 1000€
-renting streaming equipment 600€

The costs are shared and financed within both parties. Obectra and The Code. With your help we will definitely cover the basic costs!

Findet Event unabhängig von Finanzierung statt?

Ja

Datum des Events

Aug 10, 2022