WHICH CAME FIRST: RICHERT BEIL OR THE EGG?

A conversation with Richert Beil on food in fashion.

After the last show we asked them: What do food and fashion have in common? What is so facinaing about it?

WHICH CAME FIRST: RICHERT BEIL OR THE EGG?

For us, the connection is hospitality. Gastronomy creates space for people to gather, exchange and participate, while remaining a highly focused environment. We are interested in bringing that same balance to a fashion studio.

From runway to retail: for several seasons your brand was part of the BFW Show Schedule. Why STUDIO2RETAIL this time? And what are you excited about?

After many seasons on the runway, we felt it was time to build a more permanent context for our work. ‚Apotheke' is our first physical space and allows us to engage with people in a more personal way throughout the year.