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From the studio to the store: Berlin fashion can be experienced Fashion and Berlin are two things that simply belong together. The capital is celebrated as a fashion location with the Berlin Fashion Week, where designers present their latest collections. But a lot is also happening away from the catwalks during this time: With the Studio2Retail initiative, you too can get a taste of Fashion Week air. Because that's when Berlin stores open their doors and invite Studio2Retail newsletter subscribers to pop-ups, events and showrooms. This initiative is funded by the Fashion Council Germany eV together with the Berlin Senate Department for Economics, Energy and Businesses. 


Berlin Fashion Week
Studio2Retail Party
Studio2Retail Show
Studio2Retail Party
Studi2Retail Guest
Newsletter Anmeldung

for shoppers

Designers, brands and shops open their doors to present their brand, the story behind it or an innovative concept to interested customers. Sign up for our newsletter and   hear about exclusive events and Fashion Week discounts.

Thank you for your registration and welcome to the Berlin Fashion Network! Exciting Fashion Week specials, events and goodies are waiting for you!


to be part of our retail network

Designers: inside, brands, stores: Register your studio, your atelier or your shop and become part of the S2R network. Apply for one of the prize money, present your products and story to new customers. 

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