FROM STUDIO TO STORE...
Fashion Council Germany, together with the Berlin Senate Department for Economics, Energy and Businesses, launched an initiative that aims to bring Berlin Fashion Week closer to the end consumer and to educate them about current fashion topics.
The aim of the project is to additionally activate and promote decentralized event locations for fashion retailers and Berlin brands with shops, ateliers and studios.
The campaign focuses on places, concepts and brands that stand for sustainability and innovation. The project is supported, among other things, with communication measures, events, virtual and real brand presentations and a virtual shopping guide.
Making Berlin fashion tangible is the main concern of the Berlin Fashion Week. Because the best way to understand the capital is to meet the creative talents and designers who shape it. Innovative collections, sustainable philosophies, diverse people - that's what Berlin stands for. And that is what the Studio2Retail initiative represents with its unique concept.
With Studio2Retail you too can become part of the Berlin Fashion Week, regardless of whether you work in the fashion industry - or just have a passion for fashion.
THE BENEFITS OF BEING A STUDIO2RETAIL NEWSLETTER SUBSCRIBER
As a newsletter subscriber of Studio2Retail you will get access to our network, get to know the creative talents behind the brands and can visit unique events and pop-ups in Berlin stores during Berlin Fashion Week.
Additionally, you will benefit from special promotions and unique Studio2Retail-Goodies.
The initiative is supported by Fashion Council Germany e.V. and the Berlin Senate Department for Economics, Energy and Businesses to strengthen Berlin as a fashion location in Germany.
It doesn’t matter whether you’re a native Berliner, a newcomer or just a temporary visitor – everyone can always discover something new in Berlin.
This also applies to Berlin retail. The capital stands for diverse, sustainable and unique stores and labels - and Studio2Retail brings them closer to you.
The Studio2Retail event calendar gives you an overview of all participating stores and brands and the events they have planned for you during Berlin Fashion Week.
The calendar will frequently get updated and it helps you find all necessary background information on the different brands and stores as well as addresses and times of all events taking place as part of Studio2Retail.
Im event calendar Studio2Retail gives you an overview of all participating stores and brands and their events that they have planned for you during Fashion Week Berlin.
There you will find all the background information, addresses and times of all events that take place as part of Studio2Retail on a daily basis.